You know how it is—everyone’s talking about Paris, Rome, Tokyo, and all those big-name destinations. And don’t get me wrong, they’re amazing places, but sometimes it feels like the whole world is flocking to the same spots.
If you’re looking for somewhere a little more off the beaten path, somewhere you can really experience something unique without being surrounded by a million other tourists, you’re in the right place.

There are plenty of underrated destinations out there that are just as beautiful, exciting, and inspiring as the “bucket list” spots. In fact, some of these hidden gems might just become your new favorite places.
Let’s dive into some of the most underrated travel destinations worth visiting. Who knows? You might just find your next adventure here.
Why Choose Underrated Travel Destinations?
Before jumping into the list, let’s chat about why these lesser-known spots are worth considering.
1. Fewer Crowds
You won’t be elbowing through throngs of tourists to get a good photo. You’ll have more space to breathe, explore, and truly experience the place.
2. More Authentic Experiences
Smaller, lesser-known destinations often maintain a sense of authenticity that popular spots can lose. The local culture, traditions, and everyday life are more intact and genuine.
3. Affordable Prices
Since these places aren’t as famous, they often come without the high price tags associated with top tourist spots. You can get more for your money, from accommodations to activities.
Alright, ready to explore some seriously underrated destinations? Let’s go!
1. Plovdiv, Bulgaria
Bulgaria may not be the first place that pops into your mind when you think of travel, but Plovdiv is a hidden gem that deserves some love. It’s one of the oldest continuously inhabited cities in the world and is packed with history, culture, and charm.
Why It’s Worth Visiting
- Rich History: Plovdiv has Roman ruins right in the city center, including a remarkably well-preserved amphitheater.
- Charming Old Town: Wander through cobblestone streets lined with colorful 19th-century houses. It feels like stepping back in time.
- Great for Foodies: Bulgarian cuisine is delicious, hearty, and affordable. Think banitsa (a savory pastry) and shopska salad (a mix of tomatoes, cucumbers, and feta cheese).
Don’t Miss
- The Ancient Roman Amphitheater: Catch a concert or just marvel at the history.
- Kapana District: This creative neighborhood is full of street art, cafes, and shops selling local crafts.
2. Tbilisi, Georgia
Georgia (the country, not the state) is quickly becoming a favorite for adventurous travelers, and Tbilisi is at the heart of it. The city has a unique mix of old-world charm and modern cool, making it a fascinating place to explore.
Why It’s Worth Visiting
- Unique Architecture: Tbilisi’s architecture is a blend of medieval, classical, and Soviet-era styles, with a touch of quirky modern designs.
- Incredible Food and Wine: Georgian cuisine is fantastic, with dishes like khachapuri (cheese-filled bread) and khinkali (dumplings). The country is also one of the oldest wine producers in the world.
- Warm Hospitality: Georgians are known for their hospitality, and you’ll feel welcomed everywhere you go.
Don’t Miss
- Narikala Fortress: Take the cable car up to this ancient fortress for stunning views over the city.
- The Sulfur Baths: Relax in one of Tbilisi’s famous sulfur baths, which have been used for centuries for their healing properties.
3. Lviv, Ukraine
While many travelers flock to Kiev or Odessa, Lviv is the city that often flies under the radar. It’s a beautiful, historic city with a European feel, but without the crowds or high prices.
Why It’s Worth Visiting
- Beautiful Architecture: The city center is full of stunning buildings from different eras, including Gothic, Renaissance, Baroque, and Classicism.
- Coffee Culture: Lviv takes its coffee seriously. There are countless cozy cafes where you can enjoy a strong cup and watch the world go by.
- Art and Festivals: The city is buzzing with cultural events, including jazz festivals, film screenings, and theater performances.
Don’t Miss
- Lviv High Castle: Hike up to this hilltop for the best panoramic views of the city.
- The Lychakiv Cemetery: It may sound unusual, but this historic cemetery is like an open-air museum, with beautiful sculptures and monuments.
4. Salento, Colombia
When you think of Colombia, Cartagena or Medellín might come to mind first, but don’t overlook Salento. This small town in the coffee region offers breathtaking landscapes, a laid-back vibe, and some of the best coffee you’ll ever taste.
Why It’s Worth Visiting
- Stunning Scenery: The surrounding hills, valleys, and coffee plantations make for gorgeous views everywhere you look.
- Outdoor Adventures: From hiking through the Cocora Valley (home to the world’s tallest palm trees) to horseback riding, there’s plenty for nature lovers to do.
- Coffee Tours: Visit local coffee farms to learn about the production process and taste freshly brewed coffee.
Don’t Miss
- The Cocora Valley: Hike among the iconic wax palms, the tallest in the world.
- Calle Real: Wander down this colorful street filled with artisan shops and cafes.
5. Matera, Italy
Matera may not be as famous as Rome or Venice, but this ancient city carved into the cliffs is one of Italy’s most fascinating destinations. It’s a UNESCO World Heritage Site and was even named the European Capital of Culture in 2019.
Why It’s Worth Visiting
- Unique History: Matera’s Sassi (stone houses) are carved directly into the rock and have been inhabited for thousands of years.
- Beautiful Cave Hotels: Many of the old stone houses have been turned into charming boutique hotels, giving you the chance to sleep in a cave!
- Less Crowded Than Other Italian Cities: You’ll find fewer tourists here than in places like Florence or Milan.
Don’t Miss
- The Rupestrian Churches: Explore these ancient cave churches decorated with frescoes.
- Palombaro Lungo: Take a tour of this ancient underground cistern, a remarkable example of the city’s history of water conservation.
6. Faroe Islands, Denmark
The Faroe Islands are a remote and rugged archipelago in the North Atlantic, situated between Iceland and Norway. It’s a dream destination for nature lovers and adventure seekers, with dramatic landscapes and a tranquil atmosphere.
Why It’s Worth Visiting
- Spectacular Scenery: Think towering cliffs, majestic waterfalls, and lush green valleys. The landscapes are simply jaw-dropping.
- Peaceful and Untouched: You won’t find the crowds here, just stunning nature and peaceful surroundings.
- Unique Wildlife: Spot puffins, seals, and other wildlife that call the Faroe Islands home.
Don’t Miss
- Múlafossur Waterfall: One of the most iconic sights in the Faroe Islands, where a waterfall plunges straight into the ocean.
- The Village of Gjógv: This charming village with its natural harbor is a perfect spot for hiking and birdwatching.
7. Luang Prabang, Laos
While Southeast Asia is known for bustling destinations like Bangkok or Bali, Luang Prabang remains more serene and less traveled. This UNESCO World Heritage town is full of temples, French colonial architecture, and natural beauty.
Why It’s Worth Visiting
- Rich Cultural Heritage: The town is filled with Buddhist temples, making it an ideal place to experience local traditions.
- Beautiful Natural Surroundings: Nestled between mountains and the Mekong River, the scenery is lush and picturesque.
- Laid-Back Atmosphere: It’s a perfect spot to slow down and relax, far from the noise of big cities.
Don’t Miss
- Kuang Si Falls: A multi-tiered waterfall with crystal-clear blue water where you can swim and cool off.
- Alms Giving Ceremony: Wake up early to observe or participate in the daily ritual of monks collecting alms.
8. Albania’s Riviera
When it comes to beach destinations, Albania might not be on everyone’s radar, but its coastline is nothing short of spectacular. The Albanian Riviera offers crystal-clear waters, pristine beaches, and charming towns—all without the tourist crowds of neighboring Greece or Croatia.
Why It’s Worth Visiting
- Affordable Prices: Compared to other Mediterranean destinations, Albania is incredibly budget-friendly.
- Stunning Beaches: The beaches here are some of the best in Europe, with turquoise waters and white pebbles.
- Friendly Locals: Albanians are known for their hospitality, and you’ll feel warmly welcomed everywhere you go.
Don’t Miss
- Himara: A laid-back beach town with a mix of sandy and pebble beaches.
- Llogara Pass: Drive along this mountain pass for breathtaking views of the coast.
Discover Your New Favorite Destination
There’s a whole world out there beyond the typical tourist spots, and these underrated travel destinations offer everything from history and culture to nature and adventure. Choosing an off-the-beaten-path spot means fewer crowds, more authentic experiences, and often, more affordable prices.
So, whether you’re looking for a quiet retreat, a cultural deep dive, or jaw-dropping natural beauty, give one of these hidden gems a try. Who knows? You might just fall in love with a place you never expected.